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My Start-Up Life: Miki Agrawal on How She Built A Company to Empower Women

Posted on May 19, 2022May 16, 2022 by fk34968fnwkrck

In 2013, Miki founded Thinx, a company that has fundamentally changed the way people think about menstruation. The company’s breakthrough product — a pair of underwear designed to be worn during menstruation that can be put to even 12 hours without leaking — is an overnight success in the United States and abroad, with customers worldwide.

 

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In 2016, Miki Agrawal was named one of Inc. Magazine’s “Most Influential Women Entrepreneurs,” and Forbes called her one of “America’s Most Promising Female Entrepreneurs.” Miki is also the co-founder of Sama, a digital media platform for women; author of Do Cool Shit (2016); a TEDx speaker; and an EO NY member and mentor focused on female entrepreneurship in New York City and beyond.

Happy International Women’s Day! Girls do shit and they do shit. For every retweet and quote retweet this video gets, we’ll donate $1 to Girls With Guts (@IBDgirls.)#WeDoShit pic.twitter.com/MHqUSSkdSN

— TUSHY Bidet (@hellotushy) March 8, 2022

What you can learn from failure

Miki Agrawal: As a society, we’ve been conditioned to think of our failures as personal failures. Failure creates a cascade of learning that we share in the community. No one can deny that the psychological effects of loss can be invaluable. It’s a redemptive force that helps us become more resilient to future obstacles and keep improving. Acknowledging your failures, and being open about your experiences, enables others to share their own experiences with you.

Early life

Miki Agrawal was born in Vancouver, British Columbia, in 1979. Her mother is a marketing consultant, and her father is an aeronautical engineer. Miki was determined to break the mold as a child, so her parents sent her to boarding school at sixteen. This taught her to embrace social injustices and make her career aspirations clear – a gift that she has maintained throughout her professional life. Miki Agrawal was the only girl in her entire high school graduating class.

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